The Pork Niche Market Working Group works to foster the success of highly differentiated pork value chains that are profitable to all participants, that incorporate farmer ownership and control, and that contribute to environmental stewardship and rural vitality.

The PNMWG provides a forum for groups and individuals interested in niche pork to come together, exchange information, and strategize ways of working together to address the key challenges facing niche pork supply chains. The PNMWG also uses funding from various sources to support projects aimed at addressing these challenges.